A Thought to Wonder

It seems that today, the success of an object is equated to how much people or media talk about it openly. What if success also meant that something wasn’t as talked about? That, because that item just worked well enough to blend in, that success wasn’t because it made you talk about it, but enabled your life to talk about the things you should. If that were also success’s measurement, is much of what products/marketing looks for in terms of conversation simply hollow to its actual value?